Personal Brand Photography

Photography that captures your story and
attracts your ideal client

 

Photography that captures your story and attracts your ideal clients

 

Personal Brand Photography

“People do not buy Goods and Services. They buy Relations, Stories, and Magic.” 

Seth Godin

Do your photographs really capture you and your brand message?

In today’s digital world, we can reach thousands of potential clients, but so can everybody else. How will you stand out from the crowd and reach your ideal client?

Make your message clear and make your story consistent, so your ideal client recognises you – it’s you they want to work with because it’s you who they can relate to, who inspired them and gained their trust.

That’s where personal brand photography comes in.

People don’t connect with businesses – they connect with people. 

Personal brand photography is one of the foundational elements of building …. what?  a personal brand! It will help you to

tell your story and connect with your audience through images that represent you and your brand authentically and build trust and tribe.

The first step is to put yourself in the shoes of the people you want to serve and think about what they want to know before working with you. How do we become worthy of the limited time and attention of the people we want to matter to?

Your smile is your logo. Your personality is your business card. How you leave others feeling after an experience with you becomes your trademark. –

Jay Danzie

Benefits of Personal Brand Photography

♥ Make your brand come alive

♥ Capture images that you are proud of, that show the genuine You that your ideal clients can relate to

♥ Build trust with your audience

♥ Make your website and your social posts shine 

♥ Create months of quality content in one fun photo session

♥ Stand out with photos that help people connect with your brand and create conversions

♥ Differentiate your business from the competition

Professional images will get you noticed

I’ll work with you to capture the real and relatable person behind your brand, the soul of your business, to get you noticed by your ideal clients so you can inspire and grow your network of people who want what you’ve got!

If you feel uncomfortable on-camera don’t worry;  bringing out the best in my subjects, and creating images and stories that make them feel good, is my ‘thing’. Many clients have said they felt I had really captured their essence and their spirit.*

I’ll help you relax, have fun and enjoy the experience, and we’ll create lots of images to turn into your brand stories, giving you months of content for your social media from one photo session to convert your visitors to followers to customers.

I’m passionate about marketing and storytelling, so a session with me is not just photography but I can also help you with your website and digital strategy.

*Click here to go straight to my clients’ testimonials.

 

Benefits of Personal Brand Photography

♥ Make your brand come alive

♥ Capture images that you are proud of, that show the genuine You that your ideal clients can relate to

♥ Build trust with your audience

♥ Make your website and your social posts shine 

♥ Create months of quality content in one fun photo session

♥ Stand out with photos that help people connect with your brand and create conversions

♥ Differentiate your business from the competition

 

 

Your brand is what people say about you when you’re not in the room.

Amazon founder Jeff Bezo

“A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.”  – Seth Godin

 

“Branding demands commitment; commitment to continual re-invention; striking chords with people to stir their emotions; and commitment to imagination.”  – Richard Branson

“A brand is a shorthand for your customers expectations.
What promise do they think you are making?
What do they expect when they buy from you or meet with you or hire you?

That promise is your brand.- Seth Godin

 

What is personal brand photography?

 

Personal brand photography is a blend of photojournalism, lifestyle and portraiture to tell your story so you can inspire and connect with your audience.

A good personal brand photographer will really capture your personality, style, and spirit for you to to use on your website, your social media and all your marketing material to stand out from the competition.

Once we have defined your mission and goals, you just turn up to the shoot and be your beautiful natural self – the rest is down to us.

 

Why personal brand photography?

 

We know that people don’t have time to read and mostly just skim pages, but, as they say,
A picture is worth a thousand words”!

Anywhere you want to show up you will need quality photographs. High-quality photographs will get you noticed by the right people!

Who is it for?

Almost any entrepreneur can benefit.
You might want a personal branding photoshoot if

  • your photos are outdated
  • you have reinvented yourself
  • you don’t like yourself in your photos or just don’t see yourself in them
  • you are starting a completely new thing
  • you want to uplevel your buiness and your game
  • you want to stand out
  • you want to make an impactful first impression
  • you want to make your visitors remember you and come back
  • you want to be relatable to your ideal customer
  • you want to increase your business success.

 

Consultants, coaches, fitness experts, models, artists, social media influencers, small business owners, musicians, authors, food bloggers, artisans, designers, …

 

testimonials

As an excellent and experienced creative photographer, Carmen has a keen eye for the visual detail of your project and she captures it well. She identifies what needs to be enhanced so that your website really stands out from the crowd. In addition, the execution of the website itself is true to the brief. The two together, photography and web design ensure that the website really sings….and sells!

Philip Noel-Baker

Candili, Euboea, Greece

I was blessed to be captured by Carmen in photographs that were impromptu in a group setting. She was her gorgeous natural self and whilst taking the photos seemed to bring out the best in me, Bringing me out more into my natural vitality. I felt completely at ease which is unusual for me when knowing that I’m having my photo taken. I would highly recommend Carmen to anyone who is considering have professional photography with her!

 

Lynne P.

Carmen is very professional, sweet and kind. Managed to capture my yoga practice really well and also some fun moments! Fully recommend her as a photographer, her images have been key for my marketing and social media precence!

Nina Tascon
Social Media Marketer and Yoga Teacher
London

Carmen is an excellent photographer that brings the best out of her subjects. I am very camera shy, but there is always a reason to laugh and feel happy about life when Carmen is around, and she eagerly captures all the good vibes. She always has a special sixth sense to find the most beautiful and magical spots.

Ana Pueyo

London

When I met Carmen, right away I was amazed by her open hearted and empowered eyes! I recognize the great photographer in her, the capacity to see and to catch an emotion, a delighted expression. I spontaneously volunteer to assist her for a outdoor shooting, and it was such invigorating moments such team work, like a music partition we played in complete harmony. Such efficiency and absorbed in the pictures taking, and the result was simply exactly what was expecting. Amazed!

Veroniq M

Artist and Yoga Teacher

Paris and Greece

Carmen is a wonderful photographer and person. She did many shoots for my dance company and it was obvious from the start that she has a very keen eye for movement. Dance photography is difficult and Carmen managed that extremely well. Also, she is a very easy going and friendly person, very easy to work with. I can highly recommend Carmen, especially for movement based sequences.

Adrian L.

Dancer and Choreographer

London

“As a yoga teacher I needed some professional photos and I was lucky enough to have just met Carmen. We had so much fun and instead of feeling selfconcious she made me feel free and playful. Carmen loves people and sees beauty everywhere, her photos show for it. I still treasure them and the memories they bring back of that beautiful afternoon in the Pelion.”

Lisan Bremmers

Hooyoga, Sweeden

Not only is Carmen incredibly professional and fantastic to have as part of the team for the night but Carmen’s photographs are brilliant. Carmen’s photography captures the whole atmosphere of the event, which is exactly what we require to use them in our event portfolio. I could not recommend Carmen Klammer enough!

Charlotte Bridgewater

Events Manager, London

Carmen’s ability to capture her subjects’ soul is outstanding, and her photographs are such a pleasure to look at. I would strongly recommend her work to anyone in need of a great photographer, as Carmen’s versatility allows her to adjust to any photographic need.

Gabriella Incalza

Freelance Broadcast Producer, London

Carmen is truly a charismatic and highly social people person who know how to bring out the best in people that she photographs with her positive energetic approach..

Rock Galpin

Designer

London

 

Carmen’s portraits achieve a tense balance between abstract and realism, encryption and decryption. She has a real talent for capturing the essence of the moment and revealing the soul of her subject.

Sophia Fileri

Freelance Editorial Consultant, London

Carmen photographed our wedding beautifully capturing all the joyous emotions from every single guest from what was a magical 3 days. Nothing was impossible for her – the fact that the tiny medieval church crammed full with our 150 guests was so dark was no issue; standing on top of the wedding car (practically a monster truck) in order to get all guests into the picture was no problem; making herself heard and instructing 150 guests what to do – no worries;
She had an amazing presence and to this day everyone who was at the wedding remembers her wonderful fun and bright personality.
Most importantly though, the photos that she took over the 3 days are of the most excellent quality: lighting and composition totally perfect.
Since our wedding, Carmen has also photographed our two children on a number of occasions and I’m still amazed at how she can capture individuals’ characters that she doesn’t have any regular contact with so perfectly.

Katja V. Schweitzer

Brighton, UK

testimonials

As an excellent and experienced creative photographer, Carmen has a keen eye for the visual detail of your project and she captures it well. She identifies what needs to be enhanced so that your website really stands out from the crowd. In addition, the execution of the website itself is true to the brief. The two together, photography and web design ensure that the website really sings….and sells!

Philip Noel-Baker

Candili, Euboea, Greece

I was blessed to be captured by Carmen in photographs that were impromptu in a group setting. She was her gorgeous natural self and whilst taking the photos seemed to bring out the best in me, Bringing me out more into my natural vitality. I felt completely at ease which is unusual for me when knowing that I’m having my photo taken. I would highly recommend Carmen to anyone who is considering have professional photography with her!

 

Lynne P.

Carmen is very professional, sweet and kind. Managed to capture my yoga practice really well and also some fun moments! Fully recommend her as a photographer, her images have been key for my marketing and social media precence!

Nina Tascon
Social Media Marketer and Yoga Teacher
London

Carmen is an excellent photographer that brings the best out of her subjects. I am very camera shy, but there is always a reason to laugh and feel happy about life when Carmen is around, and she eagerly captures all the good vibes. She always has a special sixth sense to find the most beautiful and magical spots.

Ana Pueyo

London

When I met Carmen, right away I was amazed by her open hearted and empowered eyes! I recognize the great photographer in her, the capacity to see and to catch an emotion, a delighted expression. I spontaneously volunteer to assist her for a outdoor shooting, and it was such invigorating moments such team work, like a music partition we played in complete harmony. Such efficiency and absorbed in the pictures taking, and the result was simply exactly what was expecting. Amazed!

Veroniq M

Artist and Yoga Teacher

Paris and Greece

Carmen is a wonderful photographer and person. She did many shoots for my dance company and it was obvious from the start that she has a very keen eye for movement. Dance photography is difficult and Carmen managed that extremely well. Also, she is a very easy going and friendly person, very easy to work with. I can highly recommend Carmen, especially for movement based sequences.

Adrian L.

Dancer and Choreographer

London

“As a yoga teacher I needed some professional photos and I was lucky enough to have just met Carmen. We had so much fun and instead of feeling selfconcious she made me feel free and playful. Carmen loves people and sees beauty everywhere, her photos show for it. I still treasure them and the memories they bring back of that beautiful afternoon in the Pelion.”

Lisan Bremmers

Hooyoga, Sweeden

Not only is Carmen incredibly professional and fantastic to have as part of the team for the night but Carmen’s photographs are brilliant. Carmen’s photography captures the whole atmosphere of the event, which is exactly what we require to use them in our event portfolio. I could not recommend Carmen Klammer enough!

Charlotte Bridgewater

Events Manager, London

Carmen’s ability to capture her subjects’ soul is outstanding, and her photographs are such a pleasure to look at. I would strongly recommend her work to anyone in need of a great photographer, as Carmen’s versatility allows her to adjust to any photographic need.

Gabriella Incalza

Freelance Broadcast Producer, London

Carmen is truly a charismatic and highly social people person who know how to bring out the best in people that she photographs with her positive energetic approach..

Rock Galpin

Designer

London

 

Carmen’s portraits achieve a tense balance between abstract and realism, encryption and decryption. She has a real talent for capturing the essence of the moment and revealing the soul of her subject.

Sophia Fileri

Freelance Editorial Consultant, London

Did you know

 

that Facebook publishes your profile picture to your entire audience without the need for boosting it?

Changing your profile image regularly will help you stay top-of-mind with your audience.

If you’re publishing creative and unique content across several platforms it is good practice to use the same image on all of your platforms to keep your branding consistent so people instantly recognise you on all your social media and don’t get confused.

Using images as a recognisable part of your brand on social media and your website creates a sense of familiarity within your clients.
Familiarity translates into trust.

Capture and Inspire Your Ideal Client

 

Build your “Know, Like and Trust” Factor with strategic and powerful content through authentic visual storytelling

How does it work? The process

Pre-Session-Consultation

We’ll meet in person or via video chat so I can get to know you, your brand and your business goals. Together, we’ll figure out what stories will create the most impact with your audience and lay out the timeline and locations of the sessions.

Photosession

Here is where the fun begins: Shooting your stories in the various locations and outfits we discussed.
You’ll get to review and select your images the same or next day of the shoot.

Delivering Your Images

Within 3 business days, I edit your selected images and create your private online gallery where you’ll be able to download your images in various formats.

Web & Strategy Consultation

As a website consultant, I can help you create a consistent, professional online presence that continues to attract your ideal client.

All sessions include

 

  • Standard retouching on final images selected by client (colour-correction, skin smoothing, minor blemish removal)
  • Same-day/next day preview to choose your best images
  • Licensing for typical business and personal use (for resumes, websites, social media, business cards, etc.)
  • Private online gallery for 30 days where you can download hi-res images to your computer and order prints

Add-ons

 

  • Optional Hair and Make-up
  • High-end retouching
  • Additional licensing fee if images are used for more extensive print or display advertising
  • Additional travel fee applies if destination is 50+ km
  • I can travel anywhere: flights and accommodation are added to the fee

Are you ready to raise your profile and attract more followers?

Have questions?